News

04 retail design influencers-166x206
RETAIL DESIGN INFLUENCERS 2016
design:retail
The retail design industry is full of creative minds. But there are some with creative abilities admired by their peers and people outside of the industry as well.
05 dko customizes its packaging-166x206
DIET COKE CUSTOMIZES ITS PACKAGING
Strategy Online
Consumers can have their own unique label as the "One of a Kind" program comes to Canada with a stylish bent.
02 stand-alone retail-166x206
IS STAND-ALONE RETAIL THE NEXT CPG FRONTIER?
Strategy Online
Why some brands are taking retail into their own hands, and how it could lead to the next chapter of in-store marketing.
03 coca-cola shares musical moment-166x206
COCA-COLA SHARES MUSICAL MOMENTS
Strategy Online
The brand evolves its "Share a Coke" campaign by offering summery Spotify playlist through unique label.
01 why experience is everything-166x206
WHY EXPERIENCE IS EVERYTHING
Strategy Online
Perennial's Chris Lund on how to win with bricks-and-mortar in the digital age.
03 bauer changing the game-166x206
OWN THE MOMENT, HOCKEY EXPERIENCE
Chain Store Age
Burlington, Massachusetts: Bauer Hockey's first-ever physical store is designed…
02 coke gets in the game-166x206
COKE GETS IN THE GAME
Strategy Online
Coca-Cola Canada’s latest national TV spot is all about the feeling of getting in the game. 2015 FIFA Women's World Cup.
01 ct maximum vertex-166x206
WINNING WITH MAX
2014 Bronze Vertex
Award Winner
Perennial Inc. wins Vertex Award
21 coca-cola gets personal-166x206
COCA-COLA GETS PERSONAL
Strategy Online
A special Coke for Tim, Dick and Harry? The brand is bringing its successful global campaign to Canadian audiences with customized bottles and cans.
22 stuck in the middle without you-166x206
STUCK IN THE MIDDLE WITHOUT YOU
Marketing Magazine
Can retailers today operate in the middle sector without being stuck there?
21 brick mortar demise-166x206
REPORTS OF BRICKS AND MORTAR'S DEMISE HAVE BEEN GREATLY EXAGGERATED
Strategy Online
Stop the presses.
20 stop piling on target-166x206
STOP PILING ON TARGET AND LEARN FROM IT
(Column) Marketing Magazine
Let's stop piling on Target.
19 second cup stockhousenews 166x206
SECOND CUP (T.SCU) PUTS QUALITY FIRST WITH LAUNCH OF NEW LOOK
Stockhouse
It's not easy, as a small cap company, to push your way to the front of an established industry.
19 Secondcup launches new look-166x206
SECOND CUP LAUNCHES NEW LOOK
The Star
Second Cup launches a new look to woo customers who may be thinking of sitting by a faux fireplace at Time Hortons or McDonald's.
18 SecondCup-brews-up-a-new-concept-store strategy thumb-166x206
SECOND CUP BREWS UP A NEW CONCEPT STORE
Strategy Online
Second Cup is brewing up a refresh of its cafe's that it says puts coffee back at the forefront of the guest experience.
17 Coca-Cola Zero-turns-athletes-into-actors-in-new-campaign MarketingMagazine thumb-166x206
COCA-COLA ZERO TURNS ATHLETES INTO ACTORS IN NEW CAMPAIGN
Marketing Magazine
And introducing NHL star Jordan Eberle as Kevin Wheeler...
16 ShopperInnovationAwards Out-of-the-box-retail-strategy thumb-166x206
SHOPPER INNOVATION AWARDS: OUT-OF-THE-BOX RETAIL
Strategy Online
RBC reinvents 'retail' banking. The financial services category is a difficuly one to transform.
15 Hot at 175-LouLouMag thumb-166x206
HOLT RENFREW:
HOT @ 175
LOULOU Magazine
Holt Renfrew's still got it! Setting trends and making a sartorial splash, Holts may be turning 175 but it's hotter than ever.
14 HoltRenfrew-175Anniversary Diet Coke FashionMag thumb-166x206
HOLT RENFREW 175 ANNIVERSARY DIET COKE
Fashion Magazine
We might as well pitch a tent and set up camp outside Holt Renfrew's sleek Bloor St. entrance, beacuse come September, it will be the place to be.
2 strategy-magazine march-2012 shopper-marketing-forum news-thumb-166x206
THE SHOPPER MARKETING REVOLUTION 
Strategy Online
Whether it's the advent of mobile changing the in-store experience, the influx of new 
competitors like Target, or simply the way online has changed the way we shop, everyone 
is suddenly talking about shopper marketing.
1 big-box-shrinkage-in-a-post internet-world canadian-retailer spring news-thumb-166x206
BIG BOX SHRINKAGE
IN A POST-INTERNET
WORLD
Canadian Retailer
Retailers are increasingly realizing that to satisfy today's ever-changing customer with personalized and convenient service, big isn't always better.
3 the-power-of-the-penny strategy news-thumb-166x206
THE POWER OF
THE PENNY
Strategy Magazine -
Tara O'Neil
As designers, we seek out retailers who want beautiful interiors and clever, interactive experiences.
4 integrated-approach-crucial-to-brand-messaging canadian-retailer holiday-2011 news-thumb-166x206
INTEGRATED APPROACH CRUCIAL TO BRAND MESSAGING
Canadian Retailer
Focused efforts by retailers and their partners to marry in-store design with suite of marketing elements ensure consistency and effectiveness of brand delivery.
5 strategymag march2011-lr news-thumb-166x206
RETAIL DESIGN ON
THE FRONT LINE
Strategy Magazine
Interactive tech is beginning to seep into retail spaces, merging the brick and mortar experience with the efficiency of online navigation to create new media platforms.
6 rbc-debuts-new-retail-store-concept the-financial-brand news-thumb-166x206
RBC DEBUTS NEW RETAIL STORE CONCEPT
The Financial Brand
RBC Bank is taking a fresh look at the bank branch experience with its new "Retail Store" concept, featuring interactive advice areas, touchscreen technology and more open space for customers.
7 document-branch-of-the-future-banktech-website news-thumb-166x206
BRANCH OF
THE FUTURE
Banktech.com
RBC says its new 'retail store' design seamlessly integrates channels to allow customers to bank however they choose.
8 canadian-retailer rbc news-thumb-166x206
WHAT'S IN STORE
FOR 2011
Canadian Retailer
While the recent economic slowdown may have affected retail sales, its steady recovery in 2010 has fostered fresh ideas and a revitalization of traditional retail design.
10 royal-bank-offers-service-with-a-high-tech-touch thechronicleherald-article news-thumb-166x206
ROYAL BANK OFFERS SERVICE WITH
A HIGH-TECH TOUCH
The Chronicle Herald
The Royal Bank branch on Quinpool Road in Halifax has been transformed into a high-tech retail banking store.
9 a-canadian-brand-proves-generic-packaging-can-be-beautiful good-design-article news-thumb-166x206
A CANADIAN BRAND PROVES GENERIC PACKAGING CAN BE BEAUTIFUL
Good Design
Launching new packaging design is almost dangerous in today's market as consumers will eviscerate its look until a brand retreats to the drawing board.
11 royal-bank-of-canadas-futuristic-new-stores-blend-self-service-with-assisted-service financetech-article news-thumb-166x206
RBC'S FUTURISTIC NEW "STORES"
BLEND SELF-SERVICE WITH
ASSISTED SERVICE
FinanceTech.com
Microsoft Surface and Cisco telepresence help Canadian branch staff ease customers into online channels and in-depth financial discussions.
12 rbc-unveils-new-branch banknerd news-thumb-166x206
RBC UNVEILS NEW BRANCH
BankNerd.ca
Royal Bank of Canada (RBC) is taking your banking experience to a new level as they continue to introduce 
innovative products to the Canadian market. RBC has recently unveiled their new RBC Retail Stores, a new retail store concept which offers a fresh take on the bank branch experience.